What Uodly does
Uodly analyzes experiences that have already happened — a usability-testing session, moderated interview, service interaction, review, audio recording or exported WhatsApp conversation. You send the material, define the analysis context and select what you want to investigate. Uodly organizes the transcript and, where applicable, video frames to produce a structured report with findings, friction points, evidence, improvement opportunities and practical direction.
Who it is for
- Product Designers and Design Leads who need to turn sessions and feedback into interface decisions.
- Product Managers and Product Owners who want to prioritize real problems with stronger evidence.
- UX Researchers who want to speed up their first read of interviews, tests and recordings.
- UX Writers and Content Designers investigating doubts, language, comprehension and perception.
- Service, CX and operations teams who want to see patterns in customer conversations.
- Business owners who need to understand where an experience creates confidence, friction or abandonment.
What Uodly is not
Uodly is a decision-support tool, not a substitute for continuous research with people, team expertise or professional judgment. It does not remove the need to talk with users, validate critical hypotheses or account for business context, accessibility and the particularities of each audience. Its role is to accelerate the reading of available material, reveal patterns and turn evidence into a clearer starting point for the team to decide what to investigate, prioritize and improve.
How Uodly began
The idea for Uodly emerged during an experience in a Python data-analysis course. From there, the project took around three months to move from idea to MVP.
The motivation came from a practical need in my work as a Content Designer and UX Writer: access to UX-oriented guidelines and analyses of everyday situations that could enrich content deliveries in a more accessible way.
What began with a few Claude Skills evolved into Uodly: a platform created to turn real experiences into structured, actionable insights. More than building a tool, the aim is to democratize access to this kind of analysis — especially for professionals, teams and contexts without the budget, corporate structure or recurring access to specialized research and experience tools.
Made for people who need to make better decisions.
Uodly is a platform created to support people and teams working in product, design, content, research and customer experience.